Linux Blog

Microsoft Advertising Strategy

Filed under: The Linux Blog News — TheLinuxBlog.com at 12:01 pm on Tuesday, October 14, 2008

All right, so just because this is a Linux Blog does that mean I’m only allowed to blog about Linux technologies? Well, its my blog and since I’m here I might as well go ahead and write about what is on my mind.

Over the past year I’ve noticed a lot of advertisements that have the “nerdy” appeal to them. Namely the Mac Vs. Pc ones, and any others that you might see whist watching say the Office.

Well, it seems that Microsoft is trying to promote Server 2008 in this way. Creating “hip” advertisements that make people laugh. Whilst I thought the advertisement I saw on some IT blog was funny, after watching it a couple of times (downloading it, uploading to YouTube and posting it here) I’m starting to find it rather annoying.

So here is the video

What do you think of this video? I snickered at first, and then watched the other videos… (I had to bust out Windows, blow the dust off of it, endure the bootup and then install silverlight to see all of them) and I can’t say that it was time well spent. None of these adverts give me any information as to why I should use Windows virtualization other than the point of “We have a big marketing budget, buy our stuff” Well, if they are just trying to get the word out, I guess it worked, after all I am blogging about it :) If they’re trying to get people to think about it, then I guess it worked. This sort of reminds me of the older VOIP YOUR WAY ads, which I enjoyed a lot better. Again, they must have a huge budget for this as they have re-done the VOIP site (it used to be silverlight only, its now flash)

Well, I suppose I’m starting to rant now, so I’ll let you all go about your business. I’m posting this in the Linux Blog News category for lack of a better place. Perhaps I’ll create an area for non Linux related posts one day.





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